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The 22nd China International Ceramics Industry Exhibition
Wednesday,March 26,2008 Posted: 17:06 BJT(0906 GMT)
  From:commercail office of the Chinese Embassy    Article type:Original

CERAMICS CHINA 2008
The 22nd China International Ceramics Industry Exhibition

Date: May 21 -24, 2008
Venue: Hall 1A, 1B, 1C, 1D, 1E, 1J, Guangzhou International Convention and Exhibition Center
Contact: Unifair Exhibition Service Co., Ltd.

The Largest Ceramics Industry Exhibition in Asia Invite You to Create Brilliancy Together in 2008
In recent years, with the steady and rapid development of China’s economy and ceramics industry, CERAMICS CHINA is enlarging itself in its exhibiting area, ranging from 18,000 sqms in 2004, 23,000 sqms in 2005, 42,000 sqms in 2006 and around 45,000 sqms in 2007. It is estimated that it will exceed 55,000 sqms in 2008, and become the second largest ceramics industry exhibition in the world only next to the exhibition of TECNARGILLA in Italy.
As one of the top industrial exhibitions in the world, CERAMICS CHINA is always presenting many globally-advanced technologies and the latest products, attracting tens of thousands of decision-makers from all over the world to participate. It is a most important stage for the new products’ releasing, presenting and trading, and also the best place for overseas enterprises to explore China’s and Asian markets and the most convenient way for Chinese enterprises to extend their business abroad.
Steady Prosperity of Chinese Economy Propels Continuous Increase in Building Materials Market
In 2007, China still remains its fast developing pace among all the countries in the world. In the report of “Forecast of The Global Economies In 2007: Driving The Next Pace of Internationalization” published by the World Bank, China’s economy developing speed is estimated to lower down a little in the next two years, but still powerful against the global economies. In this report it is emphasized that China has become the major power engine to push the East Asia and Pacific-surrounding area’s economies to go further.
Construction and building materials industries are the key factors for the rapid development of China’s economy. The construction of cities and towns, getting the most attentions by Chinese government, is seen as one of the strategic problems during the development of the countryside economy and social improvement. It has a wide range, including basic constructions, development of real properties, public construction programs in urban city and small and medium-size towns. Due to this enormous investment and rapid development of cities and towns, the building materials will have an increasing market in China.

Exhibitors Highly Appraised the Services and Effects of CERAMIC CHINA 2006
Mr. Pierluigi Ponzoni, chairman of ACIMAC (Association of Italian Manufactures of Machinery and Equipment for Ceramics) appreciated that the organizers of CERAMICS CHINA have done great efforts in the exchange and cooperation between Chinese and Italian ceramic companies, and sent his congratulations to the tremendous success of CERAMICS CHINA 2006. He also mentioned that Italian pavilion have got satisfactory results from the exhibition.
Ms. Pat Steele, senior advisor of Staffordshire Chamber of Commerce expressed her great satisfaction with CERAMICS CHINA 2006. She said that UK Pavilion has achieved wonderful results as lots of professional visitors made the show with high quality. She wished that both China and Britain would strengthen communication and cooperation to reach a new height in the field of ceramics.
Mr. Wu, vice general manager of KEDA Industrial Co., Ltd. said: “We attach great importance to this exhibition and expand our exhibition area up to 1,000 square meters for the first time. We exhibit many new products such as Ultra-Bright Production Line, Dry Squaring Machine, ‘Magic’ Series Feeding Systems, New Energy-Saving Kilns, Automatic Hydraulic Presses, etc. In four-day exhibition, we’ve received several thousands of professional visitors. I would like to say that it was really a good show!”
Mr. Cai, director of T&H Glaze Co., Ltd. said: “We have been very concerned about this event for a long time. This year we witnessed that the total area of the show is the double of the previous edition with more exhibitors and new faces. Meanwhile, we are glad to see that many exhibitors have expanded their booth. The obvious results and perfect services told us that the organizers have made great efforts in their organizing.”
Mr. Luo, general manager of LITAI Machinery Company said: “CERAMICS CHINA is an annual famous event in the ceramic industry. It has been an optimal platform for companies from home and abroad to exchange technology and experience. We will continue to support and participate in it.”
Mr. Fan, general manager of Jiangsu Baifu Color Glaze Material Co., Ltd., said: “It is the first time for our company to take part in this exhibition and our booth was focused by inquirers and buyers during the four-day exhibition. We have achieved very good results and have already reserved our bigger booth for next edition of CERAMICS CHINA in advance.”
Other exhibitors such as Kexinda, ACMI, Yongda, Modena, Meijia, Hope, Wanxing, Dayu Glaze, Z&D Glaze, Jingang, Tegaote, Aokeroller, Sinoma, etc. have also expressed their satisfactory to CERAMICS CHINA 2006 in its services, attendees’ quality and quantity, as well as the great effects.
(Figures: In CERAMICS CHINA 2006, there were 353 exhibitors from 15 countries and regions, in which 230 old exhibitors have accounted for 95% of all exhibitors, while 123 new exhibitors have accounted for 34.8% of the total. Exhibitors’ survey showed that 94.6% of the exhibitors were "satisfied" or "very satisfied" with this exhibition.)

Words from Overseas Visitors of CERAMICS CHINA 2006
Chairman of Vietnam Ceramics Association Mr. Dinh Quang Huy has highly praised the previous exhibition that: “CERAMICS CHINA is indeed the largest event in Asia in ceramic industry. It is famous for its specialization and internationalization. Many more Vietnamese enterprises have learned the world's most advanced ceramic production technologies from the exhibition, thus stimulates the prosperity and development of Vietnam ceramic industry. For the future, we will definitely organize more Vietnamese enterprises to exhibit and visit the exhibition every year.”
CEO of Brazilian Association of Ceramic Tile Manufacturers, Mr. Antonio Carlos Kieling said: “We had planned to organize an exhibiting group to the fair; however, it is a great pity we failed to exhibit due to our own reasons. In CERAMICS CHINA 2006, we have organized a visiting group of 16 decision makers from Brazilian well-known ceramic tile manufacturers. We have appreciated so much about the largest ceramics fair in Asia and have established business cooperation with several Chinese enterprises.”
President of Federation of Malaysian Manufacturers Malaysian Ceramics Industry Group, Mr. Raja Abd Aziz expressed his appreciation to this important platform built by the organizers of CERAMICS CHINA. He believed that CERAMICS CHINA plays a positive and active role in Chinese ceramic industry and that in other Asian countries, and even significant for the future development of the global ceramic industry.
Mr. Gihan from Sri Lanka Bluehill Company has expressed gratitude to the organizer of CERAMICS CHINA 2006, Unifair Exhibition Service Co., Ltd. several times. He has received the exhibitors list long before the exhibition. Under the assistance of Unifair, he has met with more than 10 companies producing colors and glazes and reached business cooperation. This is just one of successful examples of the service “Business Matching” provided by Unifair.
Argentina tile manufacturer Mr. Jorge Haurigot rushed to the exhibition hall after his arrival at Guangzhou Airport. He praised a lot about the professional division of the exhibition hall which helps buyers to save time and easily find what they want in the exhibition.
Pakistan visitors Mr. Ali and Mr. Aslam have highly praised the previous exhibition. Mr. Aslam said that they have been engaged in the business between China and Pakistan for years. Every year they will definitely come to China for three fairs, namely, Spring and Autumn Canton Fairs and CERAMICS CHINA respectively. He stressed that he has been the old friend of CERAMICS CHINA and has gained great results from each session of the exhibition.

Diversified Program for Promotion and Visitor-organizing
Our promotion campaign will start from May, 2007, and will last till May, 2008. In order to attract more decision makers, we will make great efforts to invite target buyers mainly by following ways:
1. Ads on magazines, newspapers and internet (63 in China while 32 from abroad)
2. E-mails promotion
3. Telephone invitation
4. Direct mails to visitors (invitation cards, exhibits preview, exhibition express, free admission tickets, visitors’ badges, etc.)
5. Investigations and invitations for VIP buyers
6. Outdoor ads
7. Ads and report through broadcasting and TV
8. Promotion in similar fairs worldwide
9. Assistance from media, exhibitors and relevant associations
10. Regular and large-scaled delivery of exhibition information
11. Invite ceramic associations or government departments in respective provinces and cities to arrange visiting groups
12. Visit some national ceramics associations and trade promotion organizations to organize visiting groups

International Forums and Technical Seminars
1. The 6th Global Ceramics Industry Development Summit
We will be inviting chairmen of ceramics associations, governmental officials and authoritative experts both in developed countries in ceramic industry as Italy, Spain, United Kingdom, Germany and France, etc. and in developing countries as China, India, Indonesia, Turkey, Brazil and Mexico, etc. to make speeches on the countries’ development status of ceramic industry, layout and relevant policies, and to deliberate global ceramic industry trend, analysis of current market situation.
2. Round Table Meeting for CTO
Focusing on the most live topic of current ceramic producing technology and processing techniques, we will invite Chief Technology Officers from famous companies to make speeches.
3. Enterprises Special Meeting
Enterprises will hold special meetings according to their own needs, for example, dealers’ conference, new products release conference, technical seminars, etc.

Exhibits Range
1. Complete Plants for the Production of Ceramic Tiles, Building Bricks, Sanitary Wares, Tablewares, Stonewares, Artistic Ceramics, Technical Ceramics, Clinker, Refractories.
2. Raw Materials and Additives, Production Materials and Aids.
3. Colors and Glazes.
4. Chemical Products and Additives.
5. Raw Materials Extraction and Preparation.
6. Batching and Weighing.
7. Pressing, Forming and Casting.
8. Glazing, Screen Printing and Decoration.
9. Drying, Firing and Heating Units.
10. Sorting, Packaging, Handling, Storage.
11. Quality and Process Control.
12. Analyzes and Laboratory Equipment.
13. Surface Treatment and Finishing Machines.
14. Screen Printing Products and Equipment.
15. Tools, Spare Parts and Accessories.
16. Design and Engineering.
17. Environment Protection, Purification and Soundproofing Equipment, Safety Devices.
18. Research and Training, Technology Transfer, Consulting Services.
19. Publishers, Associations and Organizations.
20. Others.

Exhibition schedule
Duration: Wednesday 21 to Saturday 24 May 2008
Registration and setting up: 09:00am~05:00pm on May 18~20
Opening ceremony: 09:30am~10:00am on May 21
Opening hours: 10:00am~05:00pm on May 21
09:00am~05:00pm on May 22~23
09:00am~02:00pm on May 24
Dismantling: 02:00pm~05:00pm on May 24

Participation cost
1. Booth Charge
Standard Booth: RMB 25974/9m2, or EURO 2400/9m2 (a minimum of 9m2 is required)
Standard booth includes basic fittings of:
Carpeted floor, Partitions, fascia board with company name in Chinese and English, one information counter, two chairs, two 100w spotlights, one 5A/220v single-phase socket, one waste paper basket.
Extra charges for special standard booth:
 For booths with two open sides: 5%
 For booths with three open sides: 10%
Indoor Raw Space: RMB 2574/m2, or EURO 238/m2 (a minimum of 36 m2 is required)
Outdoor Raw Space: RMB 1794/m2, or EURO 166/m2 (a minimum of 54 m2 is required)
Raw space — Exhibitors are required to design and build their own stand
2. Ad on the Exhibition Catalogue
Position Charge Position Charge
□ Back Cover EURO 1445 □ Bookmarker EURO 1445
□ Inside Front Cover EURO 1445 □ Head Page EURO 1300
□ Inside Back Cover EURO 1300 □ Center Spread EURO 1300
□ Color Page EURO 723 □ Black & White Page EURO 578
Remarks:
1. Ad size: 210mm (H) X 128mm (W)
2. Please submit the ad film or the design work to Organizer before April 30, 2008.

Exhibitor services
The participation cost covers the following FREE services:
 Listing in the official catalogue, visitor guide and exhibits preview.
 Exhibitors’ cards, official catalogue and other concerned conference data.
 Admission tickets and invitations for inviting customers.
 Invitation to the opening ceremony and other activities.
 Invitation to attend conferences, forums and seminars.
 Online exhibition and news release.
 Business matching service.
 Exhibitor’s manual to facilitate your planning and booking of optional services.
 Daily cleaning of exhibition area.
 Promotion on related websites.
 Twenty-four hours on-site security.
Optional services (for details, please refer to the exhibitor’s manual) include:
 Advertising in the official catalogue and in/out the exhibition halls.
 Advertising on the tickets, invitations and other advertising items.
 Freight forwarding and custom clearance.
 Visa, hotel and travel service.
 Additional furniture and power supply.
 Rental of audio-visual equipment, PC, IDD or DDD telephone & facsimile lines.
 Assistance in arranging theme forum and technical seminar.
 Hiring of interpreters and workers.
 Stand design and construction furniture.
If you have other special need or request, please do contact us.

Figures of CERAMICS CHINA 2006
 A gross exhibition space of 42,000 square meters, increase by 46.5% compared to the last edition.
 2,300 stands, increase by 44.3% compared to the last edition.
 353 exhibitors from 15 countries, increase by 29% compared to the last edition.
 32,811 visitors including 4,823 foreigners from 49 countries.

Breakdown of visitors by position


Breakdown of visitors by business



Breakdown of visitors by region

ACT NOW! Reserve Your Booth IMMEDIATELY!
Participation Procedures
1. Fill in the Application Form and fax to the Organizer who will confirm it in no time. Please note that the application deadline is April 10, 2008.
2. A space allocation deposit of 50% of the total booth rental must be made by T/T within 10 days upon application, and fax the counterfoil to the Organizer. The balance payment should be settled no later than April 20, 2008.
3. An Exhibitor’s Manual explaining exhibition schedule, freight forwarding, booth design and construction service, travel arrangement, accommodation, rental facilities, manpower service, and so on, will be sent to all the registered exhibitors upon receipt of deposit. Exhibitors are required to return those service application forms to the organizer before the respective deadlines.
4. No space/booth will be allocated until payment of deposit is received. Booth allocation is on the “bigger booth, first pay at least 50% of the above payment, first served” basis.
5. The payment (Including Bank Commission) should be made, in EURO, payable to Unifair Exhibition Service Co., Ltd. by T/T to A/C. The Hong Kong and Shanghai Banking Corporation Limited. (HSBC) Account No.: 534-542220-838.

For more information, please feel free to contact:
Unifair Exhibition Service Co., Ltd. Contact: Mr. Ken Wong
Add: Rm. 802-804, Daxin Building, No.538 Dezheng North Road, Guangzhou, China
Tel: 0086 20 8327 6369 / 8327 6389 Fax: 0086 20 8327 6330 / 8327 6350
Email: ken@unifair.com Website: www.ceramicschina.com.cn
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